Internet Marketing

Internet marketing covers various aspects of the promotion of your website, including search engine optimisation (SEO), backward link campaigns, social media marketing and more.

Watch our internet marketing video to find out how MX can utilise a variety of techniques to promote your website online.

Contact us for more information or to get started today!

Internet Marketing Services

Google is the UK’s number one search engine. With more than 200 million searches per day, gaining exposure on the Google search engine is essential for any business serious about success in 2013 and beyond. The higher a site’s ranking on Google, the more likely it is that a user will visit it.

Effective internet marketing requires a comprehensive strategy that will focus on the target market through both technical and creative aspects: effective advertising, development, media, sales and design choices.

How do I become number one, page one?

SEO helps your website rank higher on a Google list of search results. By using optimisation techniques such as link building, article writing and blogging, your site can be converted into a search engine friendly website. This is paramount to the long- term success of a search engine marketing campaign.

We won’t guarantee to make you result 1 on page 1 and beware of any company that does! but as detailed above we can do a lot to help you get there.

Search engine optimisation- how does it work?

Search engine optimisation (SEO) is the process of optimising your website in order for it to rank higher in search engine results.

There are a range of optimisation techniques available.

Optimisation techniques

Link building:

Key words on a page can be linked to other pages of the site in order to increase the chances of the site being “crawled”. It is imperative, however, that you anchor text correctly.

Article writing and content writing:

With content writing, a writer can produce text for your website. Article marketing consists of taking a written article and submitting it to various article sites, directories and portals. The articles themselves are optimised to perform well within a search engine and by submitting it to an article directory site it can channel traffic towards your site by linking your site from the article.

Blogging:

Corporate blogs can be used to great effect; internal blogs can be used to enhance the communication in a business, whereas external blogs can be used for marketing, branding or PR purposes

What is Social Media Marketing?

Social media marketing is the process of promoting a site via social media channels, interacting with existing or potential clients.

By listening to the users and engaging with other companies, you can gain a better understanding of what the consumer values and needs. The main benefits are:

• Social interaction
• Engage clients and industry quickly and easily
• Keep onto of the latest trends
• Post blogs, videos, audio and the click of a button
• Networking within your industry

How does affiliate marketing work?

Affiliate marketing looks at the industry your company works with and provides affiliates though our database. These can be implemented in various ways.

Basic Text Linking– basic text linking provides search engine friendly text links on web sites related to your business. These links will boost your presence with search engines.

Image or flash banners: by putting these on an industry related site, they will promote your business to other like-minded businesses or industries.